Privacy Policy

Welcome to Western Farm Machinery thank you for visiting us. Western Farm Machinery is committed to protecting and respecting your privacy.

About this Privacy Policy

This Privacy Policy is intended to inform you of our practices regarding the collection, use and disclosure of any information we collect from or about you, whether through the Western Farm Machinery website or by any other method.

By visiting the Western Farm Machinery website you expressly consent to the collection, use and disclosure of your personal information in accordance with this Privacy Policy, which forms part of the Terms of Use (link to page) of our website.

What information we collect, and how we collect it

  • Personal information

We collect personal information about you that you submit to us voluntarily through our website or otherwise, for example when you fill in a form on our website or send us an email or letter. This personal information may include (but is not limited to) your name, your email address, your postal and billing addresses, your telephone number(s).

We may also request further optional information such as your demographic information and your personal preferences. We may also collect personal information about you which you submit voluntarily by posting a comment on our Facebook page.

We may also collect personal information about you through third parties, for example if we purchase access to a database to which you have provided your personal information and consented to its disclosure.

  • Non-personal information

We may collect non-personal information relating to your use of our website. This might include (but is not limited to) your IP address, browser type and operating system. We may also use tracking technology (including cookies) to collect information about the date and time of your visit to our website and details of which pages you viewed.

Cookies are small pieces of information a website sends to your computer’s hard drive while you are viewing a website. Cookies do not identify you personally, but identify your web browser. Cookies help us by providing information about how our website is used. We may use both session cookies (which expire once you close your web browser) and persistent cookies (which stay on your computer until you delete them). Most web browsers are set to accept cookies. You can disable cookies using your web browser’s help files, but this may affect the functionality of our website and your ability to use our services.

Security online

Whilst connected to the internet you must always be vigilant when it comes to supplying people with your personal details. Western Farm Machinery use encryption on our web servers when you transfer any details to us that might be sensitive. This means if someone else was watching the information as it is being sent they cannot read it due to the encryption.

  • Why we collect information, and how we use it

We collect your personal information for the primary purpose of facilitating your use of our website, including your purchase of products. We use your personal information in a number of ways for this primary purpose, including (but not limited to) providing you with access to our website, contacting you with details of our sales, processing any purchases you make and administering our dealings with you.

We also collect your personal and non-personal information in order to improve Western Farm Machinery by developing processes, products and services to better meet your needs. This might include de-personalising your personal information (to create anonymous information) and aggregating it along with your non-personal information for the purpose of statistical analysis. We reserve the right to use and disclose such aggregated information as we see fit, including for marketing, advertising or research purposes.

We reserve the right to use your personal information to investigate any suspected breach of any of our Terms of Use or if we suspect you are or have been engaged in any unlawful activity.

  • Disclosure of your information

We do not sell, rent, barter, trade or share your personal information with third parties for their advertising or direct marketing purposes.

  • Third parties

Our website may contain links to third party websites, including Facebook and other social media websites.

We are not responsible for the privacy practices of other websites and this Privacy Policy does not apply to any third party websites.

  • Security

We employ appropriate electronic and procedural measures to protect personal information from unauthorized access, use or disclosure. Access to your personal information is limited to employees we believe reasonably need to use that information in order to perform their roles in providing or developing our services.

  • Opting out

You may opt out of receiving promotional communications from us at any time. Each time you receive a promotional communication, it will include instructions about how to unsubscribe from future promotional communications.

Alternatively, you can contact us directly at Even if you opt out of receiving promotional communications, you may still receive communications from us, for example administrative communications related to service announcements.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time by updating this page. Continued use of our website following such changes indicates your agreement to be bound by the updated Privacy Policy.

Contacting us and updating personal information

You may update your personal information at any time by emailing us at

If you have any concerns or questions relating to your privacy while using our website we would like to help, please use our contact form to submit your concerns or questions.